JOHN E. LAWSON JR.                      

www.johnelawsonjr.com | 904-469-7139 | john@johnelawsonjr.com

SUMMARY



An adaptable and resourceful professional with more than ten years of experience as a communications professional in both public relations and marketing roles, and two years of experience in nonprofit project management. Demonstrated history as a capable and reliable leader in multiple management roles, an innovative strategist, and a team player. Excels under pressure.

 

EDUCATION AND TRAINING


Master of Science in Business Administration (MBA), Independence University, anticipated graduation: 2017

Bachelor of Science in Business Administration, summa cum laude, California College San Diego, 2016

A.A.S. in Business Management and Accounting, summa cum laude, California College San Diego, 2015

Excellence in Volunteer Management Training Series, Volunteer Florida, 2012

Blueprint for Leadership, HandsOn Jacksonville, 2012

U.S. Marine Corps Sergeants Distance Education Program, Marine Corps Institute, 2009

Professional Selling Skills Core, Achieve Global, 2006

Basic Public Affairs Specialist Broadcaster course, honor graduate, Defense Information School, 2003

Basic Public Affairs Specialist Writer course, Defense Information School, 2003

 

WORK EXPERIENCE


Freelancer / Consultant | 2014 - present

Small business management, social media marketing, writing, copyediting, multimedia production, and photography. Recurring clients include the Phoenix Dream Center, Daniel Morgan (musician), and UUS E-Commerce Solutions (technology startup).

 

Community Partnerships Director | HandsOn Jacksonville, Inc.| 2012-2013

Developed, managed, and executed corporate partner projects. Consulted with business regarding employee volunteer and corporate social responsibility programs. Served as advisor to the HandsOn Jacksonville Youth Leadership Council. Worked with peers in the planning, development, and execution of The Human Race 5k.Accomplishments include the Belk 125 Days of Service projects, Fidelity Transformation Day projects, the Nestle project, the Youth Leadership Council, and The Human Race 5K.

 

Retail Consultant / Small Business Expert | Sprint Wireless | 2011

Sales of wireless products, services, and accessories. Account management and first-echelon technical support. Specialized in small business programs up to 25 lines of service. Store 0820 Salesperson of the Month, Sept. 2011. Best of the Best award for South Region three times. 154.5 new lines, 240 upgrades, $19,986.25 accessory revenue (net).

 

Owner and President | Intelligent Mediation Marketing and PR Services | 2010-2011

Provided event-based marketing programs and vendor management services for athletic events and music festivals. Specialized in unique client needs satisfaction with a focus on crowd interaction and lead generation. Public Relations consulting. Clients included Marine Corps Recruiting, Titus Sports Marketing, and multiple music festivals.

 

Director of Marketing and Public Affairs | USMC Recruiting Station Jacksonville | 2006-2010

Managed marketing, advertising, branding, public relations, and community relations programs for 56,000 square mile region in three states. Responsible for annual marketing budget averaging $160,000. Responsible for all lead-generation initiatives. Increased PSA exposure from $2,000 annual value to $1.8 million annual value in two years. Developed partnership with The Gator Bowl. Redeveloped school awards program to reduce turnaround time by 98%, reduced program expense by 90%, and increased participation by 80%. Support Billet of the Quarter, 1st and 2nd quarters, FY 08.

 

Public Affairs | United States Marine Corps | 2003-2006

Service in the U.S., Afghanistan, and Iraq. Oversaw external and internal media production. Coordinated media embeds and queries. Managed department and subordinates. Operated recording, editing (AVID and Adobe), and satellite communications equipment (NorSat terminal on Ka band) for remote production. Researched and developed public affairs posture. Planned and facilitated press conferences and events. Print, photo, and broadcast journalist. Staff writer and copyeditor. Awards include the Navy and Marine Corps Achievement Medal (twice), the Army Achievement Medal, and the Combat Action Ribbon.

Unit-Designated Desert Warfare Instructor | United States Marine Corps | 2004

Served as instructor, team leader (3 subordinates), squad leader (12 subordinates), and platoon sergeant (39 subordinates). Instructed over 800 Marines in modern urban, desert, and convoy combat operations; machine gun employment; and deployment preparations. Lead live-fire assault teams and quick reactionary force platoons. Selected to Group All Star Team as fire team leader.

 

COMMUNITY SERVICE


CCSD Student Ambassador, Leadership Club, and Veterans Club; 2015-2017

Florida Association for Volunteer Resource Management Board of Directors; 2013

The Jacksonville Zoo and Gardens The Wild Things Executive Council; 2012-2013

The Jacksonville Marine Corps Marathon Board of Directors; 2006-2012

The Gator Bowl Game Operations Committee; 2008-2013